Further Mutterings about MMO Revenue Models May 15, 2013Posted by Wilhelm Arcturus in entertainment, EverQuest II, Lord of the Rings Online, Need for Speed World, Rift, Star Wars: The Old Republic, World of Tanks, World of Warcraft.
Tags: Free-To-Play, MMO Subscriptions, No Real Point
A few years back, at the height of the housing boom, we decided to move. We listed our house at the market price for our neighborhood, and the first day on the market we got an offer for roughly 60% of what we were asking. Somebody sensed, as we all were beginning to at that point, that the bubble was going to burst soon, and wanted to know if we were desperate.
We were not, and actually sold the house for what we were asking a couple weeks later. But there was no possibility that we were going to come to an arrangement with the person who made that first offer. Their offer was so insultingly low that it made it completely unlikely to be able to negotiate any deal at all.
We have a garage sale at least once a year. Often we have two, one in the spring and one in the fall. Just the process of finding stuff to sell helps us keep the house clear of clutter, so that our home, with the exception of my office and my daughter’s room, feels clean, open, and spacious.
We tend to put out all manner of things on the driveway for sale. I often have a pile of books that have made it into the category of “won’t read again” out on a table. At one garage sale I had done a big purge and had 40+ paperbacks lined up, with the asking price was 25 cents each. Cheap enough that anybody with an interest would pick them up, and it wouldn’t kill me if I decided to give a couple away to any kid who looked like they wanted to read one. And, as always, quantity discounts are available.
A woman, who rolled up in an expensive car, offered me a dollar for all of the books, and then started gathering them up like it was a done deal. A dollar turned out to be exactly the right price to start a fight.
In the cold logic of hindsight, it was just an offer I could freely reject.
In the reality and emotion of the moment, it was insulting. I started with “no” and worked my way up to using them for kindling before I would sell her one at full cover price. Her offer stayed at a dollar throughout, leavened with sneers and insults. But we could have stopped after our first pass through offer and rejection, as no deal was possible after that point. I cannot imagine she thought her negotiation technique was going to be effective. It is always interesting to meet people who are worse at interpersonal relationships than I am.
What did those two little stories have to do with anything? We’ll get to that. First, a foundation of words needs to be built.
With the announcement that Rift is moving from the once traditional monthly subscription model to a cash shop driven free to play model, there have been the usual range of reactions, from feelings that no good will come of this to expressions of joy at the demise of yet another monthly subscription barrier to entry. Some people really hate the subscription idea.
My own response is somewhere in between.
Good things will come of this change. I know that.
More people will play Rift. It won’t make it suddenly popular with people who wouldn’t play a fantasy MMORPG in the first place. But people who wouldn’t otherwise commit to $15 a month will want to play.
An annoying amount of words, and some irrelevant pictures, after the cut:
Items from the Mail Bag – Barrel Scrapings and the Like January 29, 2013Posted by Wilhelm Arcturus in entertainment, Facebook, Mail Bag, Star Wars: The Old Republic.
Tags: Australian Open, Aventurine, darkfall, 해외커뮤니케이션팀, Kia Motors, Raptr
Mail bag was going to be a regular monthly feature, but frankly the mail I have been getting on the blog account really hasn’t been living up to the role. Still, I do get something amusing now and again. A pity none of it showed up recently, so this is all you get.
Three Kias, One Cup
The Kia Motors Overseas Communications Team ( 해외커뮤니케이션팀) wants me to go connect with their Facebook page so I can play a flash based tennis game featuring players that are, if I understand this correctly, anthropomorphized versions of their cars. The Soul, Sorento, and Cerato to be specific. Except I think that last one is sold as the Forte here in the US.
All because Kia sponsors some aspect of the Australian Open… which is a tennis tournament.
I had to look that up.
I almost want to go play this, just to see how they get that lumpy Sorento to move its ass around the court. But a surge of apathy has stayed my hand so far.
Still, don’t let me stop you! You can find the page on Facebook here. Just be quick, as the game only runs from January 16th through the 31st. Of course, they only sent me this note on the 29th, so clearly my participation was not all the important.
Aventurine Fails Again
Aventurine sent me a “Media Alert” to invite me to come and explore the world of Agon, which I am afraid always brings up images of Larry Storch.
Unfortunately for Aventurine, all they actually had for me was a link to a dev diary video about their upcoming (some day) Darkfall: Unholy Wars reboot.
Then they listed out the price of the game ($14.95 if you are a Darkfall Online returning player or $29.95 (25% off) if you are new to this game) like they expected me, a member of the media (who else gets “media alerts” right?), to actually pay for it myself. This is how you get 2/10 reviews. (Though I still suspect there was a method to their madness.)
Haven’t we all learned by now that companies can get game journalists to degrade themselves and their profession with a few simple freebies? Playing it straight is a mug’s game.
The Soda Sipping Inside Joke?
I keep getting press notices about a game called Soda Drinker Pro, but cannot tell if this is just the internet yanking my chain or not. The quotes sound tongue in cheek.
Soda Drinker Pro is the most advanced soda drinking simulator ever created
While sites like Gamasutra have reprinted the press releases due to contractual obligations.
Mashable has a brief write up, but it still ends up sounding like an internet goof.
Somebody Sued Facebook
Which probably isn’t news, but the announcement showed up in my email. It was something about sponsored stories.
Why did I get this notice? This Notice relates to a proposed settlement (“Settlement”) of a class action lawsuit (“Action”) filed against Facebook relating to a particular Facebook feature called “Sponsored Stories.” According to available records, you may be a “Class Member.”
What is the Action about? The Action claims that Facebook unlawfully used the names, profile pictures, photographs, likenesses, and identities of Facebook users in the United States to advertise or sell products and services through Sponsored Stories without obtaining those users’ consent. Facebook denies any wrongdoing and any liability whatsoever. No court or other entity has made any judgment or other determination of any liability.
You can read more about it here. If Facebook used your likeness without your consent, it could be worth a sawbuck to you.
Meanwhile if the suit succeeds the lawyers will all get paid for the hours they billed and Facebook will have to change their terms of service so that by accepting them you allow Mark Zuckerberg to do whatever he damn well pleases with your likeness.
So who is going to win here?
Raptr Has a List!
Raptr sent me a list of awards they made up and gave out for 2012 based on their game tracking stats.
- Most Played New Game – Borderlands 2
- Most Played Game (Released Anytime) – Call of Duty: Modern Warfare 3
- Biggest Boost from User-Generated Content – Portal 2
- Most Played Long-Awaited Sequel – Borderlands 2
- No Bathroom Break – Borderlands 2
- Most Played XBLA Game – Minecraft
- Most Played New IP – Dragon’s Dogma
- Most Successful Paid to Free-to-Play Game – Star Wars: The Old Republic
Some of those make sense, while others… I am not so sure. The “Bathroom Break” bit probably relates to a measurement of play sessions, but how did they come up with “Long Awaited Sequel?” Was Borderlands 2 really that long in showing up? Relative to what?
Meanwhile, their last category almost always reflects a sentiment of “crap, we’d better mention MMOs!” They used the same category as 2011, but this time they managed to combine it with an attempt to suck up to EA/BioWare. Or does somebody think if you were going to mention MMOs that there weren’t other categories or titles you might choose? “Most played MMO” or GuildWars 2 certainly springs to my mind.
Anyway, you can read their full post here, which includes some additional details.
Finally, I seem to be getting more and more messages asking me if I would like to come write for other sites. These invites are rather transparent requests to please provide free content for such and such a site to exploit for ad revenue.
It is the sources of these requests that are getting more interesting. I had one from a web media group from everybody’s favorite Germans, ProSiebenSat.1 and another from a group that purports to run the largest MMO gaming site in China.
All I can think is, “China?” My Larry Storch jokes are probably too obscure for Cracked.com, how would they possibly play in China.
Anyway, send me something interesting that isn’t about your 99 cent iPhone app and maybe I’ll make fun of it. As always, contact info is on the About page.
The 2013 List – This Time it is Goals January 4, 2013Posted by Wilhelm Arcturus in Dungeons & Dragons Online, entertainment, EVE Online, Rift, Star Trek Online, Star Wars: The Old Republic, Vanguard SOH, Warhammer Online, World of Tanks, World of Warcraft.
Tags: 2013, Runes of Magic
At the beginning of every year I write a post about the upcoming 12 months. Sometimes it is silly predictions. Sometimes my predictions are even correct, but not very often. I have made demands. I have asked questions. Here is the story so far:
- 2008 – Predictions (silly, mostly wrong)
- 2009 – Predictions (mostly silly, mostly wrong)
- 2010 – Predictions (lots of bullet points, mostly wrong)
- 2011 – Demands (mostly unmet)
- 2012 – Questions (mostly unanswered)
Now it is time for the 2013 version of my yearly post.
This year I think I am going to set goals, which is just another way of drawing some marks in the sand to measure what happened when the year finally comes to a close.
1- Finish Rift
Well, finish Rift for a specific definition of “finish.” MMOs are designed to never truly be finishable and Rift, with all its possible class builds, especially so.
In this case, it means hitting the level cap and running all of the five person instances with my main character, Hillmar, and the rest of the regular group. And, just to put another parameter in the mix, I would like to see this happen before the inevitable Summer hiatus when we head out for vacations and other distractions.
2- Find a new goal in EVE
2012 was about learning to live in null sec and flying in large fleet operations. There were large wars going on throughout most of the year and I flew all over null sec in fleet ops. Now, however, things have quieted down. There was no “Winter Break War” as there was last year and the prospect of any big conflict seems pretty remote right now. We have been effectively ordered to not do anything that might result in the CFC having to deal with any more sovereignty.
Which puts me out of a job.
So I am in training mode with a little bit of ratting and selling now and again. That can be lucrative, but it is also dull, as is mining. (Though I hear from Gaff that with the new NPC AI, he has to actually tank all his mining ships as the rats now change targets. And they pop drones without mercy, making drones pretty much useless for mission running and the like. So mining is dull AND annoying now!)
There are some things I could train up. There are a few decent guides on planetary interaction out there, if I wanted to add that do my EVE resume. There are some player skills I could work on, like scanning. I am hopeless at scanning at the moment and, historically, every time I make an effort to figure it out, CCP changes how it works.
But as for what would essentially be a new vocation in EVE, I do not have a plan… or even a general direction. It might be time to go back to that chart.
3- Get to Tier IX in World of Tanks
This is something of a vague goal, as I do not really have my eye on any specific Tier IX tank in WoT. For now the Soviet heavy tanks seem to be my favorites, followed by the German tank destroyers. But who knows, I might be mad for French self propelled guns or get the itch to nip about the field of battle in one of those Cromwells. And then there is the Chinese tank line coming along soon. Or so they say.
Anyway, barring any dramatic need to start up on another branch of the tree, Tier IX ought to be an obtainable goal even with my somewhat sporadic play schedule. I just need some focus.
Good luck on that.
4- Finish that Second Instance Group Video
Almost a year back I put together a video about the first year of the regular instance group in World of Warcraft. Fun stuff. I like to go back and watch that video now and again. Not quite as emotionally evocative as Sayonara Norrath, but a lot closer to home.
Originally I was going to make a video about our whole experience, but that was a huge project, so I cut it back to just the first year with the idea that I would do one for each of our six… headed into seven… years.
But while the first year was a good plan (for me at least) as it gets our origin, how do you distinguish it from year two, three, four, and so on? So I decided I needed another specific subject.
I chose our time in Wrath of the Lich King for the next video. I even started in on the long job of reviewing and editing pictures. WotLK was the pinnacle of the instance group in WoW, where we finally got our act together. It was also our downfall, the last happy time in WoW. We got good at the game only to find that it isn’t that much fun when you are good. When you are a random, badly equipped group running comedy specs in the wrong roles, every boss kill is a major victory. When you are geared appropriately, using the right spec, and playing your role correctly, it starts to become a matter of just figuring out the gimmick for any given boss.
Still, those were good times and set a standard of effort and fun that Cataclysm couldn’t match. And it was a nice, discreet time frame. We were there the day the expansion launched through to finishing off the last instance.
Piece of cake to put it together, right?
Except I cannot find the right music. I need that to inspire me. Earl’s rendition of Eleanor Rigby, with its twangy sounds and great mix of nostalgia and irony (all the lonely people indeed!) really moved me to finish the first video. But I have not found the right music to get me excited to finish this video yet. What will capture Northrend and the instance group, our travels, our defeats, and our victories?
So really my goal is really to find the right music. We shall see if I can get there.
5- Retry an MMO That Didn’t Stick
There are a number of MMOs out there which I have tried and let drop after some effort. For one reason or another the games just did not hold my attention or otherwise compel me to keep moving forward.
There are a number of options for this goal. Possibilities include Vanguard, Dungeons & Dragons Online, Star Trek Online, Runes of Magic, Warhammer Online, Star Wars: The Old Republic, and probably a few more I have forgotten. Pirates of the Burning Sea maybe!
The trick here of course is to find a game where whatever made me stop playing has either been changed/fixed or was something that I have since changed my mind about. And that, in turn, is something of a function of the time that has passed since I last played the game.
SWTOR, for example, is just a year gone by, and I did not like blaster combat or having dialog forced on my character. The former probably hasn’t changed, while the latter is the vaunted “fourth pillar” that was going to distinguish the game, so it seems like unlikely that I am going to like the game any more than I did the first time around.
At the other end of the spectrum is Vanguard, which I haven’t really played since late beta, and which I only recall as being an ugly, lagging, broken, resource hog of a game that was clearly not ready for prime time. Six years down the road it is possible they may have addressed some of those issues.
6- Scout for the Next Instance Group Game
With the downfall of WoW as our default game, it has become an ongoing task to scout for the next game we might try. We are currently settled in Rift, but since the first goal on my list is to “finish” Rift before the Summer hiatus, it seems likely that we will need something new come the end of vacation.
As always, the usual parameters are in place. It must have content that caters to groups of five or six people. It has to work for a variety of play time budgets. (Some of us will play all week long, others will only play on group night.) It has to have content that we can enjoy in our standard “three hours on a Saturday night” parameter. And it has to be something that we can all buy into.
There are a lot of options out there, even discounting things some of us have already played. I think that, as a group, we might find a month or two of fun in PlanetSide 2. Four of us would probably find Need for Speed: World or World of Tanks good fun, but I am not sure about all five. And there are candidates from both the previous and the next goal that are possibilities. Picking one though and getting everybody to download and commit, that can be a challenge.
7- Book My Autumn Nostalgia Tour Early
Every autumn I get the urge to go back and play some game from my past. Sometimes it is EverQuest or TorilMUD. This past year is was EverQuest II. And given my long time attachment to the games, you can probably put WoW and Lord of the Rings Online on the list of potential candidates.
The thing is, the urge tends to hit me rather suddenly and I run off, play for the requisite month or so solo, then the urge tapers off and I am pretty much done. (Pro Tip: Always subscribe month-to-month for nostalgia based events.)
But while this is often fun, it is usually a lot more fun if I can get Gaff or Potshot in on the tour. Nostalgia is a meal best served family style or some such. So if I can just peer into the future and maybe decide on my target, we can get together on the plan and have a great time. The thing is, which game? Do I book a room in old Qeynos for the rainy season, or is the Forsaken Inn a more likely holiday spot?
8- Blog Stuff
Often when I look at the future, I will tack on something about “playing more and writing less.” Over time though, this has increasingly looked like nonsense. Writing here on the blog is clearly part of the process of playing games… or at least online games… for me. The writing, the remembering, the picking of screen shots, and the clicking of the “publish” button are all part of the package.
So my goal for the blog is pretty much “stay the course.” And maybe find a new theme. Though I have been saying that for about six years and I am still using the same WordPress theme that I had on day one.
So those are my goals for 2013. Not very exciting. We shall see how they play out.
How does 2013 look to you? And any ideas for music for that video?
Looking Back at 2012 – Highs and Lows December 26, 2012Posted by Wilhelm Arcturus in Blizzard, Diablo III, entertainment, EVE Online, EverQuest, EverQuest II, Lord of the Rings Online, Rift, Sony Online Entertainment, Star Wars: The Old Republic.
Tags: 2012, EverQuest Online Adventures, Steam
Every year I try to come up with a list of highs and lows for the year. You can go back and read my 2010 and 2011 editions if you so desire. I often complain about the same things year after year. As for 2012, this is what I recall.
Free to Play
- Another pile of games went from subscription to free to play as a default business model. If you are a fan, you have lots of options now.
- Free to play continues to offer the best “free trial” option for games.
- Clearly the dominant business model to the extent that being free to play no long bestows any sort of competitive advantage as it did back when DDO and LOTRO made the transition. Merely going free to play will not save your game.
- Being a primary source of income, with revenue targets to achieve, the in-game cash shop becomes a major focus of free to play games. Increasingly, it is players who buy from the cash shop who matter most, even in games like EQII that push you to become a subscriber. Subscribing removes some annoyances and restrictions, but you are still pushed to buy from the cash shop. They even hand you a bit of their RMT currency every month in order to prime the pump.
- An early justification for cash shops and RMT currency was the idea of selling thing to players that could not be paid for via credit card due to transaction fees. The idea was that players would be offered many inexpensive items that they would buy en masse. Instead, items that cost less than $5.00, or one third of a months subscription, seem to be the tiny minority of items available… at least at the generally understood value of the RMT currency.
- The vicious circle of discounting the RMT currency to drive people to purchase it, followed by cash shop discounts to soak up the ensuing currency glut may be emerging.
- Some players seem to think they can get something for nothing. They cheer when a game goes free to play, but then get upset when the inevitable reality emerges. There is no such thing as free.
- The pleasant Middle-earth charm of LOTRO can still be found.
- The Riders of Rohan expansion has received much praise.
- Still one of the few F2P MMOs that lets you earn their cash shop currency in-game.
- Have I mentioned their music system lately? Why hasn’t anybody shamelessly ripped this off?
- Not actually playing LOTRO, there is little chance I will see any of that cool new Rohan content… well, ever.
- The heady days of F2P success have clearly worn off, and Turbine’s WB overlords have been cracking the revenue whip. So we have the despoilment of Middle-earth moving forward in the cash shop.
- Really one of the great passive-aggressive community relations fiascos occurred when Turbine asked for comments on their awful hobby-horse idea with the caveat that they didn’t want to hear anything negative. That sort of thing never turns out badly.
- And the F2P divide continues. You can be a fan of the game, but unless you are buying stuff from the cash shop, you don’t mean anything. And so some long time fans of the game seem to be moving on. Eru wept!
Sony Online Entertainment
- EverQuest still going 13 years in and now has parcel delivery through the mail, more zones, five new levels, and hotbars that look like they are now from this century.
- EverQuest Mac got a call from the governor while on death row, so lives for a while longer.
- Planetside 2 launched! That is a massive shooter!
- Vanguard is alive and free to play and getting content updates! And Brad McQuaid is back working on it.
- The Krono experiment will make for an interesting change to watch.
- Vague promises of a more sandbox-like EverQuest game in EverQuest Next in hopes of breaking the “me too” MMO mold where everything is basically based on EverQuest. Sounds interesting, but we’re a long way from reality.
- They screwed up Station Cash valuation through heavy discounting and cash shop blanket discounts to the point of requiring SOE to stop selling expansions and gold subscriptions for Station Cash. This in turn puts more pressure on the cash shop people to sell a couple of useful items and piles of cosmetic crap. Meanwhile, the triple Station Cash sales continue because, of course, they have trained us to hold out for that.
- SOEmote. Science experiments are cool and all, but SOE is starting to accumulate a few too many such things in its basement. Voice control, Station Launcher, will SOEmote join these on the scrap heap eventually?
- EverQuest Online Adventures fell by the wayside.
- Didn’t SOE already have a sandbox-like game in SWG? The word is that Lucas was behind NGE and the closure, but SOE still has blood on its hands.
- The EverQuest time locked progression servers seem to be dying from neglect, which is ironic because every player on those servers is a subscriber. That is a requirement. So I guess we see where a server full of subscribers ranks in the free to play world?
- No major player revolt provoking crises. There is always some drama and things to piss off players, like the inventory changes. But there was nothing that came anywhere close to the uproar when flying in space was set aside in favor of space Barbies with the Incarna expansion.
- Really some cool new features in this year’s EVE expansions.
- A year in null sec was a whole new experience for me.
- With no crisis to rise to, the EVE Online CSM went back to being just a marketing tool. I can see no tangible benefit to players from CSM7. Roll on galactic student council.
- DUST 514? Have you heard of it? Sorry, I didn’t mean to interrupt you while you were playing PlanetSide 2.
- So, yeah, null sec. The wars are over. What now?
- WoW still has more players than any other subscription MMO you play… not that there are many of those left.
- WoW remains immensely profitable.
- Mists of Pandaria shipped, putting WoW back over the 10 million players mark.
- Diablo III shipped at last, and sold a lot of boxes, both real and virtual.
- Pretty much done with WoW for now.
- No StarCraft II expansion yet.
- Diablo III shipped about five years too late.
- Customer support dickishness around the ability to shut off future payments when you signed up for the Annual Pass. You can be a dick about many things, but when you start refusing to stop billing credit cards, you have crossed a line.
- The Blizz obsession with hacks and cheating turned Diablo III into an “always online” experience that lead to the Error 37 fiasco and much complaining about things like server downtime and patch days.
- The Diablo III auction house, a clear reaction to the illicit RMT that happened in Diablo II and WoW, managed to kill off the “item hunt” part of the game for some.
- The level based difficulty of Diablo III meant having to play through the whole game in normal mode just to ramp up some challenge. Some people will be happy to play through the game four times with each character. I am not one of those people.
- Stark failure to plan for more content once Diablo III was played out.
- Titan? Hello?
- Rift continued to evolve and add features to keep players active.
- Rift launched an expansion, the classic “next move” for a successful MMORPG, that added more content, new styles of quests, and player housing.
- Trion managed to keep to the subscription model for Rift, thus avoiding the ruination of immersion that cash shops inevitably bring.
- The instance group made it through all the pre-expansion instances in Rift.
- I managed to get a level 50 character of each of the four classes before the Storm Legion expansion launched.
- Declining subscriptions, soft server merges, lots of “WoW did it first” additions. They have spun the server merges as a “good” thing and have gotten all of the servers into clusters for warfronts and the like. But less people means less subscription money.
- Layoffs. Not sure yet what this impacts, but it clearly isn’t a sign of sunshine and lollipops.
RiseEnd of Nations seems doomed. But I couldn’t play it in any case as it refused to run because I have my default text scaled to 120% in Windows, or so said the error message, and I am not going to reset that every time I want to play a game.
- Cash shop interface is already in Rift, foretelling a transition to eyesore mounts and ugly cosmetic gear… though, honestly, I am not sure I could tell the difference in Rift.
World of Tanks
- The physics revamp was a huge improvement for the game in my opinion. Power slide that TD down a hill!
- Free to play that can actually be free without being oppressive.
- Made gold ammo available for standard credits.
- Got bit by that NA/EU divide.
- In the end, it is just a shooter dressed up in vehicles. I will get bored of the same maps and the same tactics in every game sooner or later.
- Lots of big sales.
- Still a reasonable way to buy games and keep them updated.
- Has basically trained me never to buy a game until it is at least 50% off of list price.
- Even with heavy discounts, I have pretty much stopped buying because I don’t really need any more games.
- I need to delete some of the games I have on my system because there are too many updates downloading.
- Came home to find the internet down, which meant I could not play any of my games on Steam once I booted up my computer.
- I still don’t see why anybody would buy or download an MMO from Steam. I don’t want to log in and start Steam just to turn around and log in and start the MMO, which will then patch itself.
- GuildWars 2 shipped at last.
- Torchlight II shipped at last! And it is pretty good.
- Star Wars: The Old Republic actually has an expansion planned.
- Kickstarter seems to be getting people excited about games.
- As is typical, the Guild Wars 2 fanboys remain pretty much blind to any faults.
- Torchlight II still isn’t Diablo II. But expecting that it would be was probably too much.
- SWTOR basically slammed the door on the subscription model’s dick, while introducing some new noxious ways to implement free to play.
- City of Heroes gets the axe based on opportunity cost. It was making money, just not enough money.
- Glitch fails to get the quirky/greedy balance right, has to close. I never played it, but I hope something was learned.
- Most Kickstarter projects don’t make their funding goal, and apparently most that do make it find that they have underestimated the money they really needed or the time it was going to take to get the project done. Sometimes things are delayed because the funding went way past the goal and the developer decided to add in all sorts of new things, as with Steve Jackson Games and their Ultimate Edition of O.G.R.E., but that seems to be the exception. Of the six projects I have backed, two failed to meet goal while three of the other four are way behind schedule. (Go Defense Grid team!) I am not saying that Kickstarter is a bad thing, but you have to go in with your eyes open. It is less Wall Street and more “The Producers” than you might expect.
- Streaming. I completely fail to get that whole fad. Why would I want to sit in front of my computer just to watch somebody else play a game? And really, most of us aren’t as witty and amusing as we think we are. I’ll just actually PLAY a game, thank you.
Well, that was all I could come up with. But sitting at the end of the year looking back, I am sure I missed or forgot some key items.
What else should be on the list of highs and lows for 2012?
Reviewing My Questions for 2012 December 18, 2012Posted by Wilhelm Arcturus in blog thing, Diablo II, Diablo III, entertainment, EVE Online, EverQuest, EverQuest II, Guild Wars 2, Lord of the Rings Online, PlanetSide 2, Sony Online Entertainment, Star Wars: The Old Republic, Torchlight II.
Tags: Lord British
At the beginning of each new year I have a special post. Sometimes if it predictions. Some times it is demands. Last year I decided it should be questions.
I asked 12 questions of the new year. 12 questions for the year 2012.
I think it is time to see if I received any clear answers.
1. What fate awaits the Old Republic?
Love it, hate it, see it as a revolution in MMOs or as a symbol of that all is wrong, Star Wars the Old Republic is now a force to be reckoned with on the MMO landscape. It has everybody’s attention for good or ill. Where will it lead us?
That was the position at the beginning of the year.
Unfortunately, the answer since then seems to be “Over a cliff.” That cliff was described by the chart showing ongoing drops in total subscribers every quarter after launch.
Apparently story and voice acting will only keep people interested for so long. That works for a single player game. For a subscription game, not so much. And so the Tortanic began to sink, and it was heralded as the death of the subscription model for MMOs. They did announce an expansion, so they will have some content to sell along side action bars and raid access. But there do not seem to be clear blue skies on the horizon for SWTOR yet.
2. Can Blizzard stem the World of Warcraft subscription trend?
Sort of. The annual pass option, which got you a shiny mount and a free copy of Diablo III, kept at least a million people locked into their subscriptions. And while numbers still fell, they rebounded some with the release of the Mists of Pandaria expansion. The peak of “over 12 million” appears to be in the past, but 10 million isn’t so bad.
And, of course, WoW still rakes in cash like no other MMO out there. Reports of the death of the subscription model may be a bit premature.
3. Will Free to Play continue to be the gold mine/panacea for subscription games?
Panacea? It certainly seems so. SOE has thrown in fully for the free model, bringing all their titles save the original PlanetSide into the fold. And certainly SWTOR is looking to that model to rescue it and revive their fortunes.
Is it a gold mine though? Early reports from the LOTRO transition to F2P seemed to indicate that there was indeed gold to be had. However, since then, there appears to have been some iron pyrite mixed in with the real thing, leading companies to try and cast an ever wider net to get players to buy their RMT currency and then turn around and spend it in their cash shop.
LOTRO, which at least lets you earn their RMT cash in-game, went towards the odious prize boxes and started suggesting things like the hobby horse mount.
SOE screwed up their RMT currency so badly with heavy discounts that they had to stop selling premium memberships and expansions in Station Cash.
And reports I have read indicate that SWTOR might not have figured out the magic formula for F2P success quite yet either.
So there appears to be a lot more work to be done on the F2P front. Merely being F2P is no longer enough, as there are a lot of choices out there.
Companies keep bringing their games to the F2P altar, but that alone is no longer enough.
4. Who will really win the “Just Like Diablo” battle of 2012?
It depends on what you value.
I started to write a full post about it with the objective of declaring Diablo III the winner, but only on technicalities. Basically, it does more to capture the atmosphere of Diablo II, while at the same time doing the most to destroy the game. It just feels more like Diablo II, if you ignore the auction house, the always online aspect, the need to play through the game repeatedly in order to get to the most challenging game play, and a few other things.
That said, I think Torchlight II is, overall, a better game if you take the “heir to Diablo II” aspect out of the picture. It doesn’t get anywhere close on story or atmosphere compared to Diablo II, but it managed to avoid the manifold mistakes of Diablo III while being light, fun, and full of options denied the players of Diablo III.
Basically, the answer for me is that neither game really wins the “Just Like Diablo” crown, mostly because it just isn’t the year 2000 any more, so neither game could really have the same impact.
5. When will we lose a game to hacking?
We seem to be safe from this still, at least on the MMO front. Lots of security breaches, but I haven’t read about a game completely brought down and destroyed, never to run again because of hacking.
So the only answer here I suppose was, “Not yet.”
6. Will SOE remain the only player in the MMO nostalgia game?
This stems from the Fippy Darkpaw time locked progression server, about which I have posted often.
And my answer up until last week would have been “Yes.” SOE is the only purveyor of MMO nostalgia. I even got impatient by mid-year and went after the issue in a blog post.
After all, it seems like WoW could make a bundle with a similar scheme. There are literally dozens of private WoW servers out there trying to recreate the “old” WoW, that being anywhere from day one to before Cataclysm. I spent a bit of time on the Emerald Dream server and can vouch for the cathartic effect of playing an old-school version of the game.
But no such official venture looks to be forthcoming.
And then Turbine showed up with Asheron’s Call 2, fresh from the crypt, electrodes bolted on firmly in an attempt to create life where there was none.
I am not sure if it is quite the same thing, but it is something. And it is nostalgic.
So SOE does not own the MMO nostalgia market completely.
7. Will Guild Wars 2 be the game changer in the MMO market in 2012?
Well, a lot was promised for Guild Wars 2. But did it really change anything?
I have seen a number of GW2 fans lauding The Secret World for adopting the GW2 revenue plan, conveniently ignoring all the details that prove that they did no such thing. Yes, there is the “buy the box” aspect for a free to play game that sure sounds a lot like GW2. But what about the continuing monthly subscription model that unlocks things and hands out RMT currency as a reward? That sounds a lot like an SOE game, doesn’t it?
I suspect that the “buy the box” aspect was a requirement only because they admitted they did not make their sales numbers, so it is either throw away all those boxes or find a way to keep selling them.
And, if we’re honest with ourselves, the “buy the box” plan was from Guild Wars, not GW2, so rationalize harder please.
Anyway, I think it is too early to tell. GW2 only launched at the end of August, which didn’t leave a lot of time for anybody to react to anything they did in 2012, conspiracy theories not withstanding.
Maybe next year?
8. Will CCP ever be anything but the company that makes EVE Online?
Of course, they also helped make Lazy Town, right? Next question.
Okay, yes, DUST 514. It looms. It seems like it could be something some day. But that day was not this year. So I can only say, “We shall see.”
Call me when DUST 514 is a thing and maybe I will be able to build enough enthusiasm to download it.
9. What will the earth shattering MMO announcements be in 2012?
Oh, and that 38 Studios fiasco. An MMO that never was will never be.
10. Will MMOs get redefined in new and interesting (or bad and annoying) ways?
No, nothing new here, move along.
Okay, maybe PlanetSide 2 moved the ball a few inches down field with a really massive online shooter. But what else was there really?
11. Are we every going to get another decent MMO news podcast?
12. What will Lord British do next?
So those are my questions and the answers as I see them. I am sure somebody will remind me of a few items I missed… or will want to argue about Diablo III vs. Torchlight II. But that is about it for me.
Now to consider next year’s post.
Quote of the Day – Worlds and Race Tracks December 14, 2012Posted by Wilhelm Arcturus in entertainment, EVE Online, MMO Design, Star Wars: The Old Republic.
Tags: Edward Castronova, MMO Subscriptions, Quote of the Day
You can’t live on a race track. Races tracks are for racing. You go around a few times and quit. Why subscribe to that?
Edward Castronova, The Decline of Worlds
Ever the virtual world visionary, Professor Castronova, in the post linked above, takes a quick look at how he feels being a “world” might affect which revenue models people are willing to accept, with Star Wars: The Old Republic and EVE Online trotted out as examples.
I think this ties into another quote from him:
Being an elf doesn’t make you turn off the rational economic calculator part of your brain.
That probably works both with the subscription model as well as the in-game economy. And it certainly applies to elf, Minmatar, and Twi’lek alike.
Do you think that the “worldliness” of an MMO impacts what revenue model will work for it?
Does this play into the “three monther” issue?
A SWTOR F2P First Impression November 19, 2012Posted by Wilhelm Arcturus in entertainment, Star Wars: The Old Republic.
One of my friends who played Star Wars: The Old Republic… until he ran out of content and unsubscribed… news flash, I know… decided to to check it out now that it has gone free to play. He left me a few messages on IM about the attempt.
so i logged into swtor. it is ridiculous
you have to buy hotbars. you get one. you get 2 character slots, and i cannot find anywhere to purchase additional ones
past that i said the hell with this and logged out. the other highlight–you have to buy the ability to toggle whether your head gear displays or not
I thought they had canned the single hotbar thing? Didn’t that cause a huge blow up on the forums?
And it sounds like they haven’t gotten the store quite worked out yet.
So much for first impressions.
SWTOR Update 1.5 – A New Hope November 16, 2012Posted by Wilhelm Arcturus in entertainment, Star Wars: The Old Republic.
…our Free-to-Play option has arrived! For players who want to experience the dynamic world of Star Wars: The Old Republic without committing to a monthly fee, there is a truly viable option to experience all of the incredible content the game has to offer. Free-to-Play players can now play all eight classes up to level 50 without committing to a monthly fee.
We also now have our Cartel Market up and running so players can purchase unique items like the Gamorrean Axe or Cartel Packs that hold fantastic treasures such as the Kowakian Monkey Lizard and the Overlord’s Command Throne, in addition to allowing Free-to-Play folks the opportunity to purchase unlocks for Free-to-Play restrictions .
-From the Producer’s Letter for Game Update 1.5
So there it is, Star Wars: The Old Republic has now joined the rebellion against subscription-only MMOs. They announced it back in August, but now the plan is in place. They have turned off the subscription requirements computer and are going to let the economic force of free guide their path.
This, along with their plan for regular content updates every six weeks (has anybody been tracking that?) is the plan to keep the game afloat.
I obviously have no real insight into the economics of the game, but the number floating around was “500K,” as in “the game needs 500K subscribers to be viable.” And I find it difficult to believe that this move will give them the cash flow they are looking for.
Of course, I remain dubious of free to play in general, so you have to take what I say on the subject with that in mind.
While I like the idea of not having a subscription running for games I may only play occasionally, what the conversion does to games, how the economic model forces them to throw some garish new shiny things in your face every other week, does not endear the model to me. It tends to drive me away.
Anyway, we shall see what the future holds for SWTOR in the free to play galaxy. Will it be a new hope, or just a false hope?
Certainly, less likely scenarios have come to pass in the Star Wars universe.
Complex Gaming Declares EVE Online Best PC Game of All Time November 9, 2012Posted by Wilhelm Arcturus in World of Warcraft, EVE Online, entertainment, Star Wars: The Old Republic, Torchlight II.
Tags: Ultima Online, Lists
Complex Gaming has a list, and we all love lists! Well, I love lists.
This list is a list of their Top 50 Best PC Games of All Time.
And their top pick on the list is EVE Online.
I cannot imagine that will cause any controversy.
Actually, the whole list is pretty controversial to me and seems pretty heavily weighted towards more recent games. I would argue about whether Civilization V should be on the list relative to past versions. (I prefer Civ II still, and I know there are Civ IV partisans out there.) And should both Torchlight AND Torchlight II make the list? And both StarCraft AND StarCraft II? Really?
On the MMORPG front, Ultima Online, World of Warcraft, Guild Wars, Star Wars the Old Republic and, of course, EVE Online make the cut. No EverQuest and no Guild Wars 2 though.
And LEGO Star Wars III but not LEGO Star Wars – The Original Trilogy? Heresy!
Ah well, such lists are pretty much designed to stir up controversy. How do you pick 10, 20, or even 50 “bests” out of such a huge body of work without leaving something out?
Maybe I should work on my own list.
SWTOR – Two Years After EA Louse October 12, 2012Posted by Wilhelm Arcturus in entertainment, Star Wars: The Old Republic, Warhammer Online.
Tags: EA Louse, LucasArts
You remember EA Louse, right?
He was the guy who wrote the tell-all post about the failure of Warhammer Online? If not, well, you missed it. At least in its original habitat. The blog was shut down for violating terms of service, though you can read the original post here.
More is the pity, since it had something approaching the most epically self destructive comment sections… nearly 1,500 comments long… that I have ever seen. It even had some great throw backs to past events.
The main focus of the post was why Warhammer Online failed and it included the usual aspects you find in most of these stories; unrealistic goals, out of touch and lying management, a dramatically over optimistic public spokesperson, and bad marketing. The only likely suspect to be exonerated was Mark Jacobs, who was described as being too heads down trying to fix things, though that sounds like a leadership sin as well.
None of that was very controversial by the time EA Louse posted it. Warhammer Online was a year old and had come and gone as far as the mainstream MMO market was concerned. If that had been the sole focus of the post, it would not have seen so many comments.
But EA Louse took some time out from his Warhammer Online reminiscences to go after BioWare and Star Wars: The Old Republic, a product which had at that point been in the public eye for more than two years, and was still about a year from being launched.
Rehashing the past is easy, predicting the future though….
Anyway, thanks to the magic of the internet, I still have his original post. (And all of the comments. RSS feed local save for the win!) And this is what EA Louse had to say about SWTOR:
And Bioware? Don’t make me laugh. They’ve spent more money making the Old Republic than James Cameron spent on Avatar. Shit you not. More than $ 300 million! Can you believe that?
And you know what they’re most proud of? This is the kicker. They are most proud of the sound. No seriously. Something like a 20Gig installation, and most of it is voiceover work. That’s the best they have. The rest of the game is a joke. EA knows it and so does George Lucas,they’re panicking , and so most of Mythic has already been cannibalized to work in Austin on it because they can’t keep pushing back launch.
Old Republic will be one of the greatest failures in the history of MMOs from EA. Probably at the level of the Sims Online. We all know it too…
This, of course, drove the BioWare/SWTOR fanboys absolutely insane. This was the fire that fed the comments section, as a lot of people were (and remain) very emotionally invested in SWTOR. They called bullshit, grabbed torches and pitchforks, and created an epic comment thread of bile and hate.
That is all history. But here we are, about 10 months after SWTOR launched.
Yes, it did not make the clearly hubristic numbers initially set out as subscription number goals, and the subscription numbers they did get started dropping after the first quarter. Then after only a few months and some layoffs, EA was claiming that SWTOR was not an important title to their lineup as people seemed to think. Which, along with the whole conversion to free to play, starts to sound like things have, at a minimum, have not gone as planned. And then key players at BioWare started jumping ship.
But it isn’t dead yet. And they are talking about regular updates.
Still, that is a lot of money spent. And you can just bet that LucasArts gets their cut every month, which no doubt is part of the overhead that made the 500K subscriber mark the line in the sand for profitability. (Then again, SWG remained viable while never hitting the 500K mark, and SOE was always adding to the game. So does SWTOR face more overhead or simply more greed?)
So here we are, two years after that post. Has EA Louse and his view of SWTOR been vindicated by history?