A while back I was wondering what was going to happen with my lifetime subscription to Lord of the Rings Online when it went free to play.
The offer is limited, the text from the site reads as follows:
Lifetime Memberships – Limited Time Offer
Free Realms is offering a Lifetime Membership for a limited time!
From July 16th, 2010 (at Noon PDT) until August 2nd, 2010 (at Noon PDT) you can get a lifetime membership for about the same price as paying month to month for 6 months!
With a Lifetime Membership you’ll have access to all the great Member content without having to worry about your subscription running out!
If you have previously purchased a 12 month subscription, we have you covered. You will automatically be converted to a Lifetime Membership at no extra charge.
If you are currently a Member with a 1, 3 or 6 month membership, the Lifetime Membership and charges will take effect at the END of your current membership cycle. You’ll get an email reminding you of how it works when you sign up.
Visit the Membership page to sign up today!
There has to be fine print, so here it is:
Sony Online Entertainment does not ensure continuous or error-free access, use or availability of any game content, feature, gameplay or server and may change, modify, disable, suspend or remove any such content, feature, gameplay or server at its sole discretion.
Robgoblin treasure cannot be used to pay for a Lifetime Membership
If you pay a subscription for Free Realms, you get access to all of the jobs (some of which sound like work to me), special status items, a house in the country, a Station Cash discount, and all sorts of special monthly goodies.
But a lifetime subscription? And for just $29.99?
That price point just happens to be $10 cheaper than a year long subscription, which leads us to the what-in-the-hell-are-they-thinking part of the show.
I mean, they are nicely giving anybody who currently has a one year subscription an automatic upgrade to Lifetime. That’s nice, even if they paid extra for it. But why go for a lifetime offer in the first place?
Is SOE in need of some quick cash here? I know things aren’t going so well down in San Diego this week (I feel your pain), but all we’ve heard about Free Realms is how many millions of people have signed up for accounts (though it has been a while, April I think, since we last got one of those updates) and what a mega-success (Massively’s term) the game has been.
Just what is going on here? Is something wrong at SOE? Or was this another plan from the same people who brought us the EverQuest II Passport?