Daily Archives: October 28, 2012

The Zynga Business Plan Moves Forward

My daughter and I were watching Spongebob together when we saw a commercial for this:

Hungry Hungry Herd

Technically, it is not a simple rip-off of some other company’s idea, the classic Zynga approach, because Hasbro owns Hungry Hungry Hippos, and Zynga and Hasbro are in bed together on this one.  But it certainly feels like a poor recycling job to me, with 50 Farm Cash thrown in as a “Digital Value for Parents Inside!”  I suppose at least they are pretending to feed adult addiction to the game rather than overtly suggesting the kids go log on and play.

Of course, in looking this up, I found that Hasbro and Zynga have recycled a few other classic games with a FarmVille theme.

I would add that there is even a CityVille version of Monopoly… but what brand hasn’t gone for their own version of Monopoly at this point?

Quote of the Day – Microsoft

Like Blanche DuBois, Microsoft has relied on the kindness of strangers.

-Robert X. Cringely, in the post Steve Balmer’s Dilemma

I read Robert X. Cringely not so much because he is right all the time… because he isn’t… but because he throws out scenarios that make you think about the industry in new ways.

Are there parallels in the MMO and gaming world to that Cringely post about Microsoft’s future?