CCP “Revitalizes” Multiple Character Training for EVE Online, Makes It More Expensive than a Second Account

You would think that a company that was bragging about a Microsoft Excel integration into their game would be better at math.

Last month CCP raised the prices for EVE Online subscriptions, jumping the base price for 30 days from $15 to $20.  People were not happy, especially those of us who run multiple accounts.

CCP said they were seriously looking into something to alleviate the pain of those who keep multiple accounts active, and even promised us a “very special offer” if we linked up our accounts to the same email address by June 1st.

We haven’t heard anything about that yet, and I am not holding my breath frankly.

But this morning we did hear that CCP had “revitalized” Multiple Character Training certificates.  These allow players to have skill training running on your second or third character on a single account.  By default you are limited to a single active training queue per account.  Here is the announcement:

Multiple Character Training Revitalized

2022-06-03 – By EVE Online Team

Assiduous Capsuleers,

Multiple Character Training (MCT) has been refurbished fresh for 2022. An MCT is a convenient way for you to train an alternative character without losing time on your main and without the hassle of a second account!

When you purchase Multiple Character Training through the EVE Store, you’ll receive a certificate that will enable an additional character on that account to train at the same time! This means less time juggling accounts, and training queues, and an easy way to start training the alternative character that you’ve always planned to make.

With these new updates to MCT, you are able to purchase packs of MCT in 1, 2, 3, 6, 12, or 24 increments, just like with Omega! This adds more convenience and eliminates the worry about when your training expires. Note that MCT binds to your account and cannot be traded on the market in EVE.

Not sure what kind of alternative character to train? Create a neutral hauler or scout, build the perfect dread pilot, or maybe even a dedicated industry, and market character. The number of possibilities for your alternative character are as massive as New Eden itself. Start training a new character today with MCT!

Sounds fine I guess.  More granular increments seems to be their theme, and maybe that works better for some people.

And then I went to the EVE Store and saw the pricing, because of course I did.  CCP had better remember what “assiduous” means.  I think they were just trying to call us “asses” in an indirect way, because if they knew what it meant they might have thought this deal through more thoroughly.

I don’t recall what the old pricing was, but it was an option that generally got attention when it was put on sale towards the end of the quarter, which gave it a bit of a reputation as something CCP would discount to boost a sales a bit to make their numbers look better.  I think I bought one once and it included Omega time in the deal.

But I know the new pricing… and it seems kind of dumb.  Here is what is posted right now:

MCT Certificate Prices – June 3, 2022

Just in case that isn’t legible, they are:

  • 30 Days – $19.95
  • 60 Days – $37.98
  • 90 Days – $54.99
  • 180 Days – $104.99
  • 360 Days – $199
  • 720 Days – $379

I guess when you get to about a year you don’t need to have prices that end in “.99” or something?

But that isn’t the dumb bit, the dumb bit is when you compare those prices to the new Omega subscription prices.

New Prices as of May 17, 2022

You will see that at the 30 day mark the cost of an Omega subscription and the cost of an MCT certificate are the same.

They should not be the same.

Or, rather, there is no situation that I can imagine myself in where having a second character training on my main account would be equally valuable as having a second account that could not only be training, but could also be logged in and in space at the same time as my main account.

But wait, it gets worse!

Omega subscriptions get a discount in pricing when you buy in larger increments.  So when you get out to the 12 month mark, a second account costs $149.90, while 12 months of MCT costs $199.

I am having a lot of trouble imagining a scenario where having a second training queue on a single account would be more useful than a second account, so trying to find one where that second training queue is worth $50 MORE is a real stretch.

I mean, I am sure somebody will come up with some very niche, corner case reason why this pricing might not sap any potential use for MCTs.  But I doubt it will convince many.

So, as you can imagine, reactions have been… intense.  Over on Reddit this was the winning comment that everybody seemed to be able to get behind.

Meanwhile, CCP Swift got in and tried to respond by explaining to people what MCTs actually were, ignoring the giant elephant in the room that was the outrage over the pricing.

At least he said this wasn’t the “very special offer” we were supposed to get for consolidating our email addresses.  That disappointment is still to come.

Anyway, another chance to see how CCP responds to player reaction.

Related:

12 thoughts on “CCP “Revitalizes” Multiple Character Training for EVE Online, Makes It More Expensive than a Second Account

  1. PCRedbeard

    You know, the more I wonder about whether Blizzard has absolutely no clue about how to read their player base and whether they are the worst MMO company to do that –because, lets face it, 13 million subs down to 1 mil or so stands out– and then here comes CCP to remind me that Blizz ain’t alone.

    Liked by 1 person

  2. Noizy

    Believe it or not, CCP lowered the price of MCTCs, unless you buy only 1. CCP hadn’t updated Steam yet so I did a price check. The price used to be $19.95 per certificate, and you had to buy one at a time.

    Liked by 1 person

  3. Wilhelm Arcturus Post author

    @Noizy – Like I noted in the post, I couldn’t remember what the old price was, just that it only ever seemed worthwhile when they did some bundle with Omega time. Them rollling this out with multiples right after the subscription price increase made everybody take a closer look at it.

    Also, odd that YOU are the one person to mention it, rather than CCP in its announcement or CCP Swift in his rather ham fisted Reddit comment. The ability to communicate effectively eludes them.

    @Yadot – Yes, I just got the email about that. $14.95 for 30 days for your alts, which is a 25% discount, and $40.70 for 90 days, which is 15% off current. Odd that they discounts slide that direction, though 90 days is still cheaper than three 30 day offers, but still more than the old 90 day price.

    Liked by 1 person

  4. evehermit

    I only ever used MCT’s when they came as part of a special offer. A couple times a year I think they would offer them free with some sort of Omega bundle. It will be interesting to see if CCP increases the number of special offers or not going forward.

    Like

  5. Mailvaltar

    I really don’t know what to think anymore.

    At this point I’d really like to have a means to take a peek at an alternate universe where CCP hasn’t been bought by Pearl Abyss.
    I mean, they were always weird and stuff, but in the past I at least didn’t have the strong impression that they just don’t care about anything but relentlessly milking the remaining playerbase anymore.

    Like

  6. Nogamara

    One of my corp mates got a mail yesterday that could be the “special offer” for merging: “25% off of 1 month Omega or 15% off 3 months Omega. The offer will be available for all your alt accounts”. So great, you can keep the old price if you have multiple accounts. Is that supposed to be good? I don’t know…

    The fun thing is that they wouldn’t let me change my mail a week ago and then while waiting for it to be processed I forgot. If I want this offer I might write a ticket, I have the “I tried to change the emails” to prove it… but my enthusiasm to come back has been basically zeroed out. The price hike, then the “merge for special offer”, then the special offer is bad and it doesn’t even work..

    Like

  7. Archey

    When I read the announcement, it did stand out to me that more than half of it is dedicated to selling you on the concept of MCT rather than making the case that it’s a good deal. That approach always seems suspect to me.

    Like

  8. Wilhelm Arcturus Post author

    I went back and looked at my transaction history and the only time I ever purchased an MCT was as part of a deal that included 12 months of Omega time and 120 days of MCT, which was available for $10 over the price of just the Omega time. That is about the right value of an MCT cert to me I guess.

    Liked by 1 person

  9. Mazer

    Staggeringly terrible marketing aside, I’m just wondering now if there IS some weird corner case somebody could come up with where same account alts have an edge. It would be interesting!

    Like

  10. Wilhelm Arcturus Post author

    @Mazer – I saw somebody on /r/eve making the case that it made sense to use MCT up to the six month mark, but it didn’t seem to track for me at all and completely ignored the utility of being able to log in two characters at a time, so I was not convinced.

    Like

  11. Alexander Wong

    I think they should do the opposite, give discounts for multiple training and the multiboxers should pay the same for the first account as they do for the second

    Like

Voice your opinion... but be nice about it...

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s