It isn’t even Friday afternoon and we’re getting news from Daybreak. The splitting of the company into discreet studios focused on specific games is under way, something that has been somewhat expected since July of last year. Of prime importance to me are the fates of EverQuest and EverQuest II, which will now be run by Darkpaw Games.
Darkpaw Gamed for Norrath
A producer’s letter from Holly Longdale announced the change, though details were scant. Quoted from the site for posterity:
Welcome to our first bark as Darkpaw Games!
Unsurprisingly, our motto is “Never Give Up” given that our studio name is borne from our beloved in-game character, Fippy Darkpaw – the gnoll that won’t quit. For over 20 years he’s been fighting the good fight for his tribe. Same goes for our studio, our games, and our tenacious players.
We are the OG. The passionate. The dedicated. And the proud! Grrr….Bark Bark…Grrr.
I’m sure you want to know what this change means…
Darkpaw Games will operate autonomously and focus on the EQ franchise, its community, and its future. I will be at the head of Darkpaw and Daybreak will be our publisher with its incredible support and operations teams we’ve come to know and love over the years.
We will work toward expanding the franchise and invest in our future as a studio.
Currently, nothing will change for your accounts and membership. No worries there.
Our staff has grown a bit and we’ll continue to adjust as Darkpaw evolves and grows into its development strategy and vision. What’s that, you ask? To create immersive entertainment that is socially driven and diverse, enriches lives and fuels imagination.
That vision comes from decades of working with and listening to our communities about how EverQuest games have impacted, changed, and enhanced their lives. We want to continue it. It’s what we do best.
Immediately, and in practical terms, our focus is on the fans and investing in our current games and the business of starting new ones. We’re already executing on the plans we had for 2020, like expansions and events for EQ and EQ2.
We’ll start evaluating the interest in, and logistics of, a fan faire and move forward with that as soon as possible.
More than anything, we want to deliver on what players love and go even further. We are going to think outside the box a bit, so hold onto your tails!
This month, we plan to sell a limited run of our EverQuest 20th and EverQuest II 15th anniversary shirts on Amazon. If it goes well, we’ll keep exploring official product ideas. We’ll send out links and details as soon as we have them!
EverQuest’s first anniversary in its THIRD decade will come in March and we’ve got plans for that, so stay tuned! EverQuest II has its own plans that will roll out soon – Yeehaw!
Now, with all my heart, thank YOU! We hope you continue to embrace us as we grow into our indie paws. We want to communicate in new ways with our own Darkpaw voice, too. Many of you are familiar with our personalities and we want to live our best life as gamers and developers with you.
Join the pack! More news as it comes!
Sincerely, as ever,
Holly “Windstalker” Longdale
Executive Producer, Darkpaw Games
“Never Give Up”
What this means for the business itself is unclear.
The PlanetSide 2 team had a similar announcement, declaring that they are now developing as Rogue Planet Games.
Rogue Planet for PlanetSide
Then there is DC Universe Online and the Austin studio that goes with it got a post from Jack Emmert that they will now be Dimensional Ink. No cool splash screen yet from them, and they ended up not going with the previously registered Golden Age Studios. Jack Emmert is probably most famous for his association with Cryptic and City of Heroes and his letter stands out among the three when declaring some level of independence.
Those three teams cover most of the company.
Omitted from mention at this point is the H1Z1 and Z1 Battle Royale games, whose web site has no similar note from a producer. I suspect that they will roll along with Rogue Planet, but we shall see.
All three of the posts make sure to declare that nothing is changing right now and that everybody should remain calm. That is the standard starting point for everything.
There is a fourth post from Daybreak as well, which sums up the other three:
Daybreak Introduces Three New Franchise Studios –
Dimensional Ink Games, Darkpaw Games, and Rogue Planet Games
Newly Branded Development Teams Reflect “Franchise First” Model to Strengthen Autonomy of Studios with Signature Games and Genres from MMORPG to FPS and Superhero Titles
SAN DIEGO, CA – Jan. 21, 2020 – Daybreak Games today announced its “Franchise First” initiative in the form of a business structure that establishes three new individual creative franchise studios — Dimensional Ink Games, Darkpaw Games and Rogue Planet Games. Building on the success of the teams that introduced genre-defining games and franchises including DC Universe™ Online, EverQuest® and PlanetSide®, this business model is the result of a long-term strategy designed to amplify the existing franchises while enabling each studio to further foster its unique identity, community and culture.
By allowing the identities of each of these studios to thrive under their individual studios, each team will have the flexibility to continue their work developing current and upcoming games, recruiting new talent and building upon the legacy of their respective franchises.
Dimensional Ink Games in Austin develops and operates DC Universe Online, the one-of-a kind DC Super Hero-based MMORPG enjoyed by millions across PC and consoles. Dimensional Ink will be led by Jack Emmert, the mastermind behind City of Heroes, Star Trek Online, and Neverwinter. The studio will continue to support DCUO while developing its next high-profile action MMO project starting in 2020.
“Crafting iconic MMORPG experiences has always been Daybreak’s lifeblood,” said Emmert. “We intend to continue that legacy and grow Dimensional Ink, Darkpaw Games and Rogue Planet Games into the future. Whether it’s DC Universe Online, EverQuest, EverQuest II, PlanetSide 2 or our future projects, we’ll be giving players their ideal fantasy game experiences for years to come.”
Darkpaw Games will be focusing on EverQuest, one of the most legendary MMORPG IPs recognized worldwide. Holly Longdale will continue to lead the studio as its Executive Producer. Darkpaw’s mission is to continue to expand upon the unique and amazing fantasy adventure that is EverQuest and EverQuest II and develop the next innovation for the franchise.
Rogue Planet Games, the studio branch in San Diego that broke new ground in the massively multiplayer first-person shooter genre with PlanetSide and Planetside 2, will be working to craft even more new and unique experiences in the space under Executive Producer Andy Sites at the helm. The team is looking to develop its next genre-defining experience for fans of shooters under its new banner.
As for what this really means, that is yet to come. All three letters say that Daybreak will continue to publish and support the studios. Does that put them on an equal footing of independence as Standing Stone Games and their work with Lord of the Rings Online and Dungeons & Dragons Online? We would probably have to know something about the actual relationship between Daybreak and SSG to answer that.
Daybreak, however, will continue to be a thing. How that evolves and what that really means is still foggy. Are they set to become something more akin to Gamigo or Perfect World Entertainment, a holding company for milking old MMOs? Is there a plan to perhaps sell off one or more of these new studios? Or is it all window dressing?
The Darkpaw producer’s letter sounds very promising all the same. Ongoing expansions and otherwise doing what they have been doing is about all you can ask for at this point… aside from a new EverQuest game, but that seems unlikely. After some early stumbles, the EverQuest franchise has done better under Daybreak than it had been doing during the last few years at SOE. I hope that success for Norrath will continue.
Of course, we have been waiting for this to come to pass. It was on my list of news I was expecting in the last quarter of 2019, but had to roll it over into my 2020 predictions. Now to see what it really means.