If you want to sell a whole bunch of units, that is certainly a way to do that, to sell a whole bunch of stuff at a low price. The gamemakers work incredibly hard to make this intellectual property, and we’re not trying to be Target. We’re trying to be Nordstrom.
-David DeMartini, head of EA’s Origin Digital Distribution Platform, on how Valve’s policy on sales and discounts is bad for everybody
I am not an Origin customer, nor do I plan to be one. That is primarily because of the badly handled customer service I have read about concerning Origin and EA.
So, EA, if you are shooting to be Nordstrom, a store that is able to charge a premium based on the perception people have of their quality and customer service (has anybody here not heard the snow tires story?), you have a long way to go.
Frankly, I would rate Target’s reputation and customer service far above Origin’s as well.
Try harder, Origin.
Much harder.
Addendum: And then EA changed tits collective mind and said Costco-like discounts are a good idea after all! They still seem to be failing on that whole customer service and reputation thing though.