Category Archives: Blizzard

Play WoW Classic for Free from May 9th to May 13th

Blizzard would like to keep the WoW Classic party… and revenue stream… going, lest that team appear next on Phil Spencer’s every increasing list of layoff targets, and they need some help.

Can you re-run a cataclysm?

Having split WoW Classic into four different flavors at this point and facing the peril of the main thread heading into what was once considered one of the worst WoW expansions… at least until Shadowlands came along… with the coming of Cataclysm Classic, they really need some more people playing… and paying.  So they are giving it away for free, at least for the weekend.

Or at least that is my take.  Your mileage may vary.  Either way, WoW Classic is free to play for the weekend… but only the Cataclysm Classic flavor according to the news piece.  So come enjoy the pre-patch!

The instructions are:

Also, Blizzard would very much like you to buy some things and they have a new WoW Classic focused shop as a vehicle for your virtual good needs… again, they want to stay off of Spencer’s list, because the word is that he is far from done on his cutting spree.  But I guess they won’t need developers once they develop an AI that can do more than parlor tricks.

Related:

The Cataclysm Classic Pre-Patch has Arrived

My addons need to be updated and my joyous journeys xp buff is gone, the Dalaran portals are all gone save one, and I have to figure out how to spec into six character at or close to level cap. Wrath Classic is now waning, but at least we’re on the road to the next thing.

Can you re-run a cataclysm?

I can now fly around Stormwind and Ironforge… for just a couple hundred gold no less.  That is not nothing, even if the city is a shambles and the old world has been redone and every good old dungeon has been sliced up into easy to digest bits.  But I wasn’t going to go re-run those anyway, I am moving forward.

We have all sorts of things, from new races to guild perks to archeology, to reforging to transmog to account-wide achievements.

Some of them are a little odd… not like I remembered them or straight up different than they were back in the day and called out in the patch notes.

There have long been complaints about WoW Classic not being pure in one way or another, not being a true return to the old game.  Often that has been about details that only the diehards would likely notice, though there have been the occasional dumb call outs for things that never were.  Some days it boggles the mind.

But getting into Cataclysm Classic it feels like not only have we passed out of the true “classic” era, but even Blizz is now willing to make some changes from the strict retro path.  Probably for the better, and we are talking about Cataclysm, one of the most controversial expansions in the history of the game and not one that many people get choked up with nostalgia about.

I have one last character to get to level 80 before the whole thing goes live… though I have three weeks to get from mid-79 to 80, so I am not exactly stressed.  And I have five other characters at level cap, so I’m covered no matter what.

I’ll get around to summing up how Wrath Classic felt at some point soon.  But the change is upon us.  Time to move forward.

Addendum:  Also, a bunch of things seem broken or wrong.  I am told a bunch of issues from the beta that were reported were clearly not yet fixed.

For example, after my first visit to the ink vendor with my inscription character, the currency changed to the Cataclysm ink, which you cannot yet make, which means I have to go whip up inks for the updated glyphs the old fashioned way.

Also, didn’t Cataclysm have launch events back in the day?

Related:

Friday Bullet Points about the Timeline into Summer for World of Warcraft

We had roadmaps for WoW retail and WoW Classic that Blizz posted a while back. They have even updated now and then.

World of Warcraft retail 2024 roadmap

This week though we got some hard dates for entries, so I thought I would do a bullet points post to go through the upcoming event dates.  Is everybody on board?

Of course, we did hear just yesterday that one thing NOT on the 2024 roadmap is BlizzCon.  So it goes.

  • The Cataclysm Classic Pre-Patch Lands April 30th

I have already posted about this… probably more than once… but I am going to stick it this bullet point timeline just to pad things out a bit and to show what is going on with the parallel WoW tracks over the next month or two.  This was the subject of the last WoW Classic roadmap update.

WoW Classic 2024 Roadmap – April 9 revision

This will mean the end of Wrath class specs and the introduction of the foundation of Cataclysm, which will include:

  • New Player Races: Goblin and Worgen
  • New Race and Class Combinations
  • Leveling Updates: Level through a changed landscape in Kalimdor and the Eastern Kingdoms from level 1 through 60.
  • Class Updates: New Talents, Trees, spells and More
  • New Race and Class Combinations
  • New Profession: Archaeology
  • New Feature: Transmog Collection
  • Updated Character and Gear Stats

Look for this on Tuesday next week.  There is even an updated post from Blizz about it, in case you missed the last one.

  • Plunderstorm Coming to and End on April 30th

April 30th will be the last day to plunder in the retail WoW special event that went live in the back half of March.

WoW retail contains WoW Plunderstorm

The event has reached the point they are calling Plundersurge, where all reputation gains are doubled in an attempt to help you get to whatever goal you were attempting to achieve… assuming you didn’t get there already.

Blizz has even been advertising the Plunderstorm event on the WoW Classic side of the launcher, though I haven’t taken the bait… and am unlikely to in the next few days.

  • Dragonflight Dark Heart on May 7th

The final stage of Dragonflight is slated to land on May 7th, closing out the expansion story line and kicking off the count down to the next expansion, The War Within, which is expected to launch before the summer ends.

  • Mists of Pandaria Remix lands on May 16th

But wait, there is still something to occupy yourself in retail if you are worried that Dark Heart won’t be all that.  The Mists of Pandaria Remix event will arrive on May 16th.

I am still not exactly clear on what this really is, but the following promises were made by Blizz in their post.

  • Accelerated Leveling and Content allowing you to take on nearly every quest, scenario, dungeon and raid.
  • Create a new WoW Remix character starting at level 10 to adventure through the event up to level 70.
  • A mountain of loot: Get powerful items from everywhere— quests, chests, creatures, bosses.
  • Customizable items allowing you to power up as far as you can go to take on tougher content.
  • Convert unwanted items into Bronze which can be used to upgrade items or purchase cosmetics.

Shintar takes a deeper dive into it over on Priest with a Cause if you need more information.

  • Cataclysm Classic Goes Live May 20th

We will finally get the answer to the question “does anybody want to play through Cataclysm again?” in just under a month as Cataclysm Classic will go live world wide.

Can you re-run a cataclysm?

Again, I already have a post with details about this, but it is on the timeline.

I am pretty sure our group will launch into it, at least for a while.  What is it, five levels?  And we need to get through it to get to Mists of Pandaria in any case… though the whole Mists of Pandaria Remix in retail WoW makes me wonder if Blizz won’t over saturate the panda theme.

Maybe?  Or maybe retail players remain disgusted with the idea of WoW Classic and will only go back to Pandaria if they can fly on their dragons or whatever.  I don’t know.  Retail WoW is a foreign land to me now.

  • The WoW Companion App end of life in June or July?

Blizz put up a terse announcement on Wednesday announcing that the WoW Companion App would be “retiring,” as though it had grown old, made it to its pension age, and would be buying a condo in Florida to live out its golden years.

No, this is more like Blizz telling us that the companion app is going to an app farm up state to live with other apps like CCP’s EVE Portal App.

The short text of the statement:

With the release of The War Within™ pre-expansion content update, we will no longer support the WoW Companion App. After this date, players will not be able to update, download, or use the companion app and its features.

We want to thank everyone who has used the app as their companion for their adventures over the years!

So when the pre-expansion hits for The War Within, the companion app is dead.  And since that is slotted into the roadmap above in the first half of summer, I expect that will be just another dead icon on people’s phone before August hits.

All of this… save for the companion app announcement… has also served as a vehicle to try to get players to buy things.  There are sales on character boosts and what not as Blizz would very much like everybody to get on board

BlizzCon 2024 News… There Will Be No BlizzCon 2024

Blizzard announced earlier today that there would be no BlizzCon this year.

BlizzCon in Blue

This is a particularly odd announcement as the somewhat regular autumnal event would have been poised to celebrate both 30 years of the Warcraft franchise as well as 20 years of World of Warcraft, the undisputed most profitable and popular title the company has ever produced.  And you could throw in the return to China and the big new expansion… I mean, there was stuff to celebrate.

Strange times indeed.  Maybe this is an aspect of being part of Microsoft?

Instead they will be doing other events and live streams, to be announced at some later date.

The text from the announcement:

After careful consideration over the last year, we at Blizzard have made the decision not to hold BlizzCon in 2024. This decision was not made lightly as BlizzCon remains a very special event for all of us, and we know many of you look forward to it. While we’re approaching this year differently and as we have explored different event formats in the past, rest assured that we are just as excited as ever to bring BlizzCon back in future years.

Over the next few months, we’ll be sharing more details about our launches coming later this year, including World of Warcraft: The War Within and Diablo IV’s first expansion, Vessel of Hatred. To celebrate these upcoming releases and to bring our communities together in new and special ways, we will soon share some exciting plans for other industry trade shows and conventions like Gamescom. We can’t wait to tell you more about those plans soon. We’re also looking forward to the Overwatch Champions Series’ stops at both Dreamhack Dallas and Dreamhack Stockholm. And we’re thrilled to be planning multiple, global, in-person events to commemorate the 30th anniversary of Warcraft, which will be held in addition to the in-game celebrations across our Warcraft games throughout 2024. While these events are distinct from BlizzCon, we’re harnessing all of our creativity and imagination to ensure that they carry the same spirit of celebration and togetherness.

Our hope is that these experiences – alongside several live-streamed industry events where we’ll keep you up to date with what’s happening in our game universes – will capture the essence of what makes the Blizzard community so special.

No matter how you choose to connect with us at these events this year – whether it be in person or virtually – we can’t wait to see you there!

So it goes.

I guess I was going to keep up my perfect record of never attending BlizzCon in any case, and smaller, more focused events seem like a better option for me, but it still seems odd.

Anyway, as you might expect, this is getting some coverage.

Related:

Microsoft and NetEase Sign Deal To Bring Blizzard Titles Back to China this Summer

Last year we had the acrimonious sundering of Blizzard and NetEase, alleged to have been provoked by Blizzard senior leadership (read: Bobby Kotick, though I am sure he’ll tell you it was in the name of shareholder value).

This week we got the news that Blizzard titles will be returning to China as the feud with NetEase has been mended.  (read: Bobby Kotick is gone.)

The significant parties in the deal

There was speculation that this would come about as early as November of last year, and rumors of it were popping up even in the mainstream media, and I even mentioned such a story in the South China Morning Post late last month that suggested something was coming in April.

And so it has come to pass.  At some point this summer Blizzard titles will return to China.  From the official press release:

The renewed publishing agreement will encompass games Chinese players had access to under the previous agreement: World of Warcraft®, Hearthstone®, and other titles in the Warcraft®, Overwatch®, Diablo®, and StarCraft® universes. Building upon more than 15 years of past collaboration, Blizzard and NetEase are working diligently on relaunch plans, with further details to be shared at a later date.

And that’s the story, right?  Blizzard will go back to China with NetEase and make incrementally more revenue based on that deal, because more money is always better.  And so long as Blizzard, its partners, or any event doesn’t make even the slightest reference that might be critical of the Chinese government, the deal will continue to print money.

That is a pretty safe bet too.  Since the Blitzchung incident China has pretty effectively stamped out all protests in Hong Kong, and we’ve moved on from caring about Uyghurs being put in camps… excuse me, those are “vocational training centers” according to the Chinese government… so there is little chance of there being a slip up on that front I suppose.

Anyway, not something to worry about I suppose.  We might have our own “vocational training centers” here if the Republicans take power in November, at which point this will all be amusing trivia.

Speaking of amusing trivia, I have been interested in the approach to headlines this story has been getting.  A lot of it has been “Blizzard and NetEase sign deal,” which is certainly the main story being put out there.  But even in the Blizzard press release… they were allowed to issue the press release… it mentions Microsoft and XBox inking a deal as well and there are quotes in there from both Blizzard head Johanna Faries and Microsoft Gamine CEO Phil Spencer.

The reality is that Microsoft is running the show and no deal this big is being done at Johanna’s level.  I wrote my headline to reflect that, but it is interesting to see across the gaming and general news who picked which actors to represent at the top of their post.

If your focus is more on particular games, you probably mentioned Blizzard as the main actor with NetEase.  If you have a wider scope but still focus on video games, you might have mentioned both.  And if you cover business, Microsoft and NetEase did a thing that brought Warcraft back to China.

Not World of Warcraft and certainly not Diablo or any of that other stuff Blizzard does (except the nerds at MOP and GamesRadar+), though one headline did pin StarCraft as the primary.  Welcome to the 21st century Investopedia, let me tell you what has happened in the last 25 years!

Anyway, this post was mostly to mark the announcement.  We’ll see how my editorializing looks a year from now.

Related:

Cataclysm Classic is Arriving on May 20th

The next round of WoW Classic is coming up with the Cataclysm Classic patch set to arrive on April 30th, teeing the expansion up for a May 20th launch.

Can you re-run a cataclysm?

Blizzard announced the launch for the Cataclysm Classic pre-patch yesterday, then followed up with a revised WoW Classic 2024 roadmap that put the world wide expansion launch on May 20, 2024 at 15:00 Pacific time.

WoW Classic 2024 Roadmap – April 9 revision

Well, the roadmap doesn’t say the time, but you can find that tidbit elsewhere.

So what are we getting and when?  With the Pre-patch we will get the following changes in the game:

  • New Player Races: Goblin and Worgen
  • New Race and Class Combinations
  • Leveling Updates: Level through a changed landscape in Kalimdor and the Eastern Kingdoms from level 1 through 60.
  • Class Updates: New Talents, Trees, spells and More
  • New Race and Class Combinations
  • New Profession: Archaeology
  • New Feature: Transmog Collection
  • Updated Character and Gear Stats

So say farewell to vanilla Kalimdor and the Eastern Kingdoms as the shattering will hit at the end of the month, ushering in the new races, the new overland leveling path from 1 to 60, the archaeology profession, and perhaps the most annoyingly complex cosmetic system devised with the transmog mechanic.

It is like they don’t think you deserve to set your look unless you have earned it!

And while the pre-patch giveth, it also taketh away, with the following changes once the pre-patch hits:

  • Swift Zulian Tiger: Zul’Gurub is changing from a raid to a leveling zone and this mount will no longer be obtainable.
  • Swift Razzashi Raptor: This mount will also no longer be obtainable after the change to Zul’Gurub.
  • Razzashi Hatchling: With the change to Zul’Gurub, this non-combat pet will no longer be obtainable.
  • Tome of Polymorph: Turtle: This tome will continue to be available through other means.
  • Crusader’s White/Black Warhorse and Swift Alliance Steed/Swift Horde Wolf: As the attempt-based tribute system is being removed from Heroic Trial of the Crusader, the Argent Crusade Tribute Chest will no longer spawn, and these mounts will no longer be obtainable.
  • Reins of the Blue Drake: This mount will once again be available from defeating 10-player Malygos without needing to use the Dungeon Finder. The Reins of the Azure Drake will only be available on 25-player Malygos.
  • Mimiron’s Head: This mount will change to be a very low drop chance when defeating 25-player Yogg’Saron with no Keepers assisting you.
  • Invincible: This mount will change to be a very low drop chance when defeating Heroic 25-player Lich King.

Then, once May 20th rolls around the the launch happens, the world will open up with the following additions:

  • 7 New Zones: Mount Hyjal, Vash’jir, Twilight Highlands, Uldum, Deepholm, Kezan, and Gilneas.
  • 9 New Dungeons: Blackrock Caverns, Throne of the Tides, Vortex Pinnacle, The Stonecore, The Lost City of Tol’vir, The Halls of Origination, Grim Batol, Deadmines, Shadowfang Keep
  • Dungeon Journal Introduced
  • 3 New Raid Dungeons: Throne of the Four Winds, Blackwing Descent, and Bastion of Twilight
  • Boss Based Raid Lock system: Allowing players to do either the 10 or 25-player raid version of each boss in the same week. Lockouts are based on individual boss.
  • Tol Barad PvP Zone
  • Darkmoon Island: Discover the mysteries Silas Darkmoon has in store for you.
  • Flying in Eastern Kingdoms and Kalimdor

Though I think we’re only getting five new zones on the 20th, because won’t we have to have Kezan and Gilneas already as they are the Goblin and Worgen starting zones and those two new races are supposed to be available with the pre-patch?  Maybe I just don’t understand.

Anyway, there is also a launch trailer for the announcement.

Now to see if the group will be up for it.

On the one hand, it is just five more levels.  That isn’t so bad.  And we get flying in the old world and one of perhaps the prettiest zones in the history of the game, Vash’jir.

On the other hand, I do not have any deep, fond memories of Cata.  The group jumped into it with new characters, found the whole thing tedious and left, only going back to finish it off with our mains after Mists of Panaria had launched.  Also, Vash’jir is an under water zone and suffers from all the issues, including motion sickness in some of us, that under water levels always have.  Just say “No” to underwater levels.  Be like Valheim, where even swimming in the damn water is a pain!

Okay, maybe you don’t have to go that far.

But we’ll have to play through it at least a little bit, if only to be ready for Mists of Pandaria some time in 2025.  And I suspect I will do some reflecting on the original run up to Cataclysm back in the day, which was probably the most over-hyped I was for an expansion ever… and you see how that turned out.

This bit of news has plenty of coverage for those looking to read more about it.

Good Friday Bullet Points about Business Moves

It is Easter on Sunday, at least western Easter.  Orthodox Easter isn’t until… oh wow, May 5th.  So Cinco de Mayo and Greek Easter together, that should be some fun.  Anyway, all I have today is some updates around a few things I previously covered.

  • DC Universe Online now PlayStation 5 Native

As expected, Daybreak/Enad Global 7 has launched a PlayStation 5 version of its popular DC Universe Online title.  DCUO is the biggest revenue earner in the Daybreak catalog of titles and the company blamed a bit of their revenue shortfall in 2023 on the fact that the title wasn’t available as a native PlayStation 5 application.

DCUO on PlayStation 5

Unexpected was the sudden arrival of the update, unheralded by any build up.  Instead, there was just a post over on the DCUO site on Tuesday announcing it had launched.  Surprise!

Included in the announcement was a FAQ about the PlayStation 4 and 5 versions of the game as well as a Producer’s Letting going into more plans around the game as well as a roadmap for the game through Q1 2025.

I’m still not sure what is going on with PlanetSide 2, the IP for which was sold according to the last quarterly investors update, but which otherwise appears to be still on the Daybreak list of game.  But DCUO seems to be on a solid course.

  • Guild Wars 3 Confirmed!

At the NCsoft shareholder meeting earlier this week, when challenged about under performing titles, declining disclose individual game revenues, and general executive responsibility, the company’s acting chairman did a lot of hand waving, but in the midst of his half-assed defense, threw out the tidbit that ArenaNet was working on Guild Wars 3.

For the MMO audience, that immediately became the news, and coverage has popped up about it at several sites, along with cautions about what this really mean.  Coverage:

The caution is, of course, to not get too excited just yet.  This was hardly a planned announcement and, to my mind, carries less weight than Ji Ham declaring last year that they are planning to work on a new EverQuest title.  In part, that is because we know that ANet is actively working on the next two Guild Wars 2 expansions.

Following on from that statement the company told local news that the title is “in the review stage and the start of development has not been finalized.” Still, it could be a thing at some future date.

  • Embracers Unembraces Gearbox

The awful Embracer Group, whose business plan seems to have been:

      • Buy a bunch of game studios
      • Profit!

continues its ongoing deconstruction as the crumbling wannabe conglomerate signed a deal to sell Gearbox, creator of the popular Boarderlands franchise, to TakeTwo Interactive for $460 million.  That is more than the $363 million Embracer spent on the studio back in 2021, though sources say that the deal ended up costing Embracer more than a billion dollars because… well, incompetence.

This will likely not be the last departure from the now ironically named Embracer Group.

Embrace This

Meanwhile, TakeTwo Interactive seems to have conglomeration visions of its own.  It currently owns Rockstar, makers of the popular Grand Theft Auto series, 2K, which publishes the Civilization series, BioShock, and the Boarderlands titles (so that will all be under one roof now), and… checks notes… Zynga, whose best financial move was buying property in the SF Bay area in the mid-2000s, the sale of which earned it more money than all the FarmVille whales combines.

In the midst of all of this, Embracer announced, after shutting down development on nearly 30 titles and laying off around 1,400 staff, along with this sale of a key asset, that their restructuring is done, but they are not yet ready to start acquiring studios again.  JFC, the lack of self-awareness is simply unbelievable.  I pity any studio Embracer is able to get its incompetent claws into going forward, should they manage to get enough nickles saved up to do so.

Always thinking about that shareholder value over at Embracer.

  • Blizzard and NetEase Together Again Soon?

One of the final screw ups of the now finally gone Bobby Kotick was to poison the relationship between Activision Blizzard and NetEase, the company that operated Blizzard’s titles in China.  Western companies need a Chinese partner in any such venture, and that partner must be a majority shareholder in the venture according to Chinese law, which gives the Chinese government the ability to pressure western companies when they are displeased, as we saw in the Blitzchung incident, which led to then Blizzard CEO J. Allen Brack to read an apology from the company that satisfied almost nobody.

It was enough to ask if doing business in China was worth having no moral grounding… but then there was money on the table and we have long since seen that morality and corporations have zero common ground unless there is legal pressure… so it was back to business as usual in China for the company.

That is, until Bobby Kotick screwed the whole deal up.  NetEase did not call him out by name, but there aren’t a lot of other people who could meet their description of poor corporate governance and not be fired.  So there was a messy and loud departure from China for Blizzard over a year back.

Now, however, Kotick is out, Microsoft is running the show, and The South China Morning Post was predicting last week (paywall now, sorry, though somehow I read the whole thing last week) that NetEase and Blizzard would resume their business relationship, bringing World of Warcraft and other titles back to mainland China by some point in April.

That seems like a fast move, but then again the Microsoft deal has been closed for a while now and Bobby was sent packing with his enormous severance package at the end of last year, so there has been plenty of time to get things back in motion.

The question now is, after a year of feeling betrayed, what sort of welcome will Chinese gamers give the returning Blizzard?

 

The Purloined Letter – WoW Subscriber Numbers Leak from a GDC Presentation

The 2024 Game Developer’s Conference was up in San Francisco last week, so I have been seeing tidbits of info coming out of it.  There are, of course, still people pushing blockchain there and AI is the big trend of the year because the finance people first and foremost want to eliminate as many expensive creative and development positions as possible.  SSDD.

But yesterday Shintar put up a post over on her blog about a chart that has leaked out of a presentation about the first 30 years of the Warcraft franchise.  She has the details on that, so you should go there, but the chart itself… it is the sort of thing that will launch a thousand blog posts, editorials, tweets, and forum comments.  So let me just get that up on the page.

WoW Subscriber Numbers from GDC 2024

Addendum: Per comment, this chart contains estimates based on the presentation.  The chart from the presentation is at the bottom of the post.

You may remember, if you are a long time reader, that Activision Blizzard decided to stop posting subscription numbers in their financial report, substituting in a monthly active user (MAU) metric that they claimed better represented their business.

This was, of course, a lie.  It was certainly a lie when it came to World of Warcraft because what better represents the state of a subscriber only title than the number of subscribers?  No, they wanted to hide subscriber numbers as they were tanking in the back half of Warlords of Draenor.

So basically our information about subscribers ended with this chart from from MMO Champion.

This chart hasn’t changed

The MAU gambit turned out to be something of a bust on its own.  Rather than being just about WoW the company looped in all of its titles so that non-subscription titles like Overwatch, Diablo III, and Hearthstone would inflate the numbers and hide any weakness in subscribers.

And then Overwatch lost its audience, people got tired of Hearthstone, and the MAU numbers were another source of “Blizzard just sucks” fodder.  Massively OP has tracked the decline of the MAUs every quarter, a metric that has probably ended with the closure of the Microsoft acquisition.

Anyway, that is another story.  We’re here about that chart up at the top of the post.

What is interesting about that chart is both what it tells you and what it does not tell you.

One of the most obvious things that I think some people will miss is that World of Warcraft is still a huge, thriving business.  People who pop up online and declare that Blizz should just abandon WoW are once again reminded that WoW brings in a HUGE amount of money.  Even at low ebb on that chart, 4 million subscribers still puts it outside the reach of all but one or two other subscription MMORPGs in the history of the genre.

Four million subscribers is only bad when 12 million is your benchmark.  But four million is still a lot of cash and there is no way that Blizz can willingly let go of that money.  It would be an insane business decision and nobody cares how sick YOU personally are of WoW, enough people still like it that, barring some epic bad choices, it will be going on probably for the rest of your life.

Something else that chart shows is just how much pent up demand there was for WoW Classic.  In the midst of the Battle for Azeroth nadir, subscribers jump to their peak, more than doubling in a quarter.  Yes, 8 million isn’t 12 million, but it is twice what would still be a good number.

That tapers off, but still stays well above the low water mark, as some people are reminded that Classic was perhaps better in memory than in reality.

And then we get into ambiguity, the part of the chart where you can make up any number of stories to explain what is happening.  There is a peak as Shadowlands launches, then a pretty swift decline that is not halted by the launch of Burning Crusade Classic.

Is that because people are bailing out of retail in such large numbers that Outland can’t cover those losses?  Is The Burning Crusade just not that popular?  Has the Classic era ended with vanilla?  Did the crass monetization packages annoy too many people?

I don’t know.  The numbers are not broken out so we do not know.

And what about Wrath Classic?

No big subscription bounce for Wrath Classic, arguably the most popular expansion in the history of the franchise?  Was it really not that popular?  Did Burning Crusade drive people away?  Did a lack of the dungeon finder on day one limit its popularity? (I will be completely surprised if there isn’t a WoW Factor post over at Massively OP soon making that exact case, and it will be build on a foundation of wishful thinking.)

And where does China stand in all of this?  Are these only “WoW West numbers?”  If that is the case, then the 12 million subscriber benchmark is completely bogus, as that was more than half made up by players in China.

The Burning Crusade in a black bean sauce

That would mean that WoW outside of China may have hit an absolute peak with WoW Classic, which would be amazing and an even more substantial argument in the strength of the title.

And if it does include China, then where is the big drop off when Blizz and NetEase broke up?  There were no subscribers in China for most of 2023.    That makes the peak with the launch of Season of Discovery completely stunning, because we KNOW that number includes no subscribers from China.

It is hard to know what to think.

Anyway, I am sure there will be a plethora of posts about this chart in the coming week.  I’ll start linking them below and there will probably be a follow up post if the chart is further explained.  I just wanted to get my gut reaction down before things got heated.  I wrote this with no other context, so we’ll see what else comes up.

Addendum:

There is a second chart image that has been going around that does not have numbers, but still adds some context and better markers for releases.

Warcraft Tavern presents a chart!

That does make the first chart a little more clear I suppose.

Related:

Five WoW Special Server Ideas

It appears that based on the success of the first pass at WoW Classic, which was hugely successful to the point of probably saving the WoW team from more layoffs in a time when retail was just failing to hold people with Shadowlands, that the whole “special rules server” idea is here to stay.

Discover this!

I won’t call them “classic” servers because people get their panties in a bunch over classic when it isn’t exactly the version of classic they want.  That was always going to be an issue, I just didn’t think the winging would be so loud.  Also, “classic” limits the appeal to just nostalgia which both restricts us from some ideas and… well, let’s face it, the vanilla WoW card has been played.

The vanilla card worked once because there was huge, pent up nostalgia for the old game which was no longer available from Blizzard.  That nostalgia was never going to be satisfied by pirate/private servers, which were never going to cater beyond a small, self-selecting, technically adept group of indiviuals.  Any plan that starts with users needing to torrent a specific version of the client automatically excludes 98% of the WoW player base.

But now that the vanilla card has been played, that pent up demand is gone.  There are still vanilla servers available, but those who really wanted the experience got into it during the pandemic nearly four years ago.  Nostalgia requires some level of restriction on access, and I don’t think Blizz is going to go all Disney on us and put vanilla in the vault for seven years in the hope of driving another WoW Classic frenzy.

So that leaves special rules servers to keep the retail alternative revenue stream perculating.  The progression through the expansions will keep some people engaged, hardcore is having its moment still, and the Season of Discovery experiment was interesting for a bit, but they need a bit more to keep that flame alive.

And we’re not going to get new content.  Classic Plus is a pipe dream.  It will never happen.  New content is, and will always be, the realm of retail WoW, so the classic and classic era servers, as they are called, will need to live within the content we all know and… love, hate, or just remember.

What Blizzard CAN do within that limitation is tinker with the dials for xp, difficulty, gear, and even some of the skills given what we have seen in Season of Discovery, which rides on the classic era code base.

Given all of that, which I will sum up as “no new content” and “playing with the dials and switches” I thought about what they might get up to in the classic era line.

1 – All raids have a five person group option

What if, you know, the goal wasn’t to take five person dungeons away from players to turn them into raids?  I know the response in retail varies between “non-raiders should not be allowed to see raids unless they can bring 10-40 fully geared people with them” and “wait a couple of expansions and go solo some raids,” but seriously, there is some content that could be opened up to a wider audience.

This is one of those things where people who raid will say it isn’t that hard to raid without realizing the commitment it really forces on people, not to mention the cultural norms that raiders have adopted that drive people away.  Go watch Why it’s Rude to Suck at WoW for a fuller take on that.

Even getting past that, there are issues.  Raiding is not as hugely interesting in vanilla, where it is 59 levels away from where you start, as it is in some of the later expansions where a lot of thought went into making raids be a bit more interesting.  Five person raid options in Wrath interest me more than in vanilla, though maybe that is just me.

And there is precedent for this.  Blizz did go back and turn a couple of vanilla raids into five person heroic dungeons in Cataclysm, and they were really cool.

Pros: New perspective on some content

Cons: Annoys raiders and might not be a huge draw for non-raiders?

2 – All raids and dungeons have a solo option

I will call this the Tour de Azeroth option maybe, the sightseeing version of WoW Classic, where you can play through the game, seeing all the sights, without even the need for a group, much less a guild, to support you.  There is a demographic for this, I know it.

Again, the 59 levels of vanilla make this hard to jump start, but it agruably gets more interesting as expansions roll on.

There is of course a whole “how do I tune this to even work for all classes and specs?” aspect to this.  Maybe the whole follower dungeon idea from retail could be borrowed, so you declare your role and you get the other two roles filled in?

There are also some social dynamics to play with in this.  What if you turned it into silent WoW?  No chat, no emotes, no guilds, no groups, no auction house, just you and a bunch of others silently co-existing in a strange new Azeroth.

Or maybe not.  That might be too much, but there are things to play with in this idea.

Pros: Really the only way some people are ever going to see raid content.  Some possible interesting side paths.

Cons: You think tuning raids for groups will be bad?  Raiders now incandescent with rage.  Are we beyond the WoW audience with this?

3 – All content requires a group

And, having done the “make everything easier” route, let’s go the other way and make every mob outside to the initial tutorial elite.  This is a world where you can’t kill your ten rats without a tank, healer, and DPS around to support your effort.

Pros: You want people to group up, this will make people group up!

Cons: The appeal of WoW was being able to make some progress while your friends were not around, so what happens when that is gone?

4 – Cataclysm vanilla fresh start

What if we all started fresh in Cataclysm era WoW?

No, seriously, hear me out.

I know “we hates it” because it destroyed our childhood or whatever, but there is an argument to be made about the quality of the 1-60 zones in that era. This was supposed to be the re-do that would fix things and make them more focused, include stories, and simply be less chaotic and more playable.

Yes, there is the problem that a good portion of the story lines are predicated on something that happened in vanilla, and they would have to adjust the xp gain to make sure you were not out-leveling every zone before you hit the halfway point. But it could be something. I am not sure I would let it go beyond level 60… Outland and Northrend don’t change… but it might be interesting. Maybe?

And there are aspects that could be played with here, making it an achievements race or some of the other things that the Daybreak crew has done with EverQuest and EverQuest II special servers.

Pros: A never before seen new server starting point!

Cons: Does anybody care?  Is our resentment too strong to embrace this?

5 – Open world, full loot PvP option

I love this idea and I hate this idea.  And I only love it because I believe it would prove the point that nobody really wants this as an option.  So yeah, what if we had Darkfall rules in a WoW Classic context?

My prediction is that the whole thing would collapse within two weeks, but it would bring me joy when it does even if all the forum trolls who always demand this sort of garbage idea will 100% go “Well akshully..” and explain that it failed due to some irrelevent detail.

Pros: Might prove to some that this is almost always a bad idea

Cons: It won’t prove it to the people who need to hear it the most

Anyway, those are a few idea.  What else could they try?

Back to Blizzard for some Friday Bullet Points

I pretty much spent all of February ignoring WoW, Blizzard, or anything related.  The call of Valheim and the need for a break was strong I guess.  I suppose it is time to take a minute to catch up with a new month on hand.  And hey, it is Friday, so bullet points look like the path forward.

  • Season of Discovery Season 2 and XP Boosts

WoW Classic: Season of Discovery hit phase 2 early in February, so that is hardly news I suppose, except to acknowlegde that it happened and that I haven’t logged in since before that occured.  I had done the WoW Classic zones already a few times, and for anybody who was neither raiding nor interested in PvP, Season of Discorvery doesn’t have much new to offer.  The idea of “Classic Plus” was always a fantasy.

The Gnomeregan raid was the headline of phase 2

Well, Blizz has apparently at least realized that making everybody grind through vanilla yet again… they’re on a mission to make us do this once a year I guess… so will be introducing the Discoverer’s Delight buff, which brings a 100% xp boost for level 1-39 characters.

They have also decided to cut the price of level 40 mounts in half and to increase the coin reward for all level 1-39 quests, because while penury was all fun and laughs back in 2004, asking us to scrimp and save to just buy our basic class skills yet again is turning into a non-starter for some.

That will all land next Tuesday next week, March 5th, which is also “Super Tuesday” (of “Stupid Tuesday” as it may turn out) here in the US.

The team did say they won’t change the price of epic mounts, but I am not convinced they will stick with that.  Grind for that fast mount just on a server that will go away soon enough?

Blizz is also going to adjust a bunch of raid related things, because raiders are always the main concern of the company.  There is also some discussion of level 60, end game, and what happens to these characters with all the special skills and runes when Blizz ends the season.  My bet is that they will managed to make people angry somehow when they shut down the Season of Discovery servers.

Read all about it here.

  • Diablo IV on XBox PC Game Pass

Microsoft… and I should probably just stop using “Blizzard” or “Activision” now, it is all the Microsoft show, layoffs and all… has announced the first formerly Blizzard title to show up on the Microsoft XBox PC Game Pass:  Diablo IV.

Diablo IV

Coming March 28th, you will be able to play Diablo IV by just subscribing to the XBox PC Game Pass, which last I checked was $10 a month, though rumor has it that price will be going up before the end of the year.

Announcement here.

  • Prime Gaming WoW Tabard Give Away

Blizz has another WoW item available on Prime Gaming, the tabard of frost.

The promo shot for the tabard

While a tabard is kind of small potatoes, it still looks better than what you can make with the guild tabard generator, a bit of the game still stuck in 2004.  Also, only available for retail WoW.

Find out how to claim the tabard of frost here.

  • Harder WoW Classic Hardcore

Is WoW Classic Hardcore not challenging enough?  Want to prove you’re even tougher than the run of the mill no-lifers who made it to level 60?  WoW Classic Hardcore introduced “self found” mode so you can prove you’re a step above the average hardcore survivor.

Hardcore for all your… something… needs

Self found mode restricts your character from using the auction house, recieving in-game mail, or trading with other players so that you can prove the purity of your efforts.

If you decide you have made a horrible mistake in choosing that mode, you can turn it off.  But once turned off, it can never be restored.

Read all about it here.

  • The War Within Hero Talents Preview

I feel like I should be interested in what Blizz has going on when it comes to the next retail expansion… though I also feel like I shouldn’t care since I haven’t played since early Shadowlands… so I did poke my nose into the early look at the hero talent trees for The War Within.  So, for example, Paladins will have hero talents that work between spec pairs it seems.

This is one piece of a giant chart, let me assure you

And, at some level, “hero talents” sounds pretty cool.

But then the history of the game starts to weigh on me.  Specs and talents get thrown in the air and redone with EVERY expansion.  Nothing ever builds on the past, everything is a complete rug pull, changing up what you’ve grown used to in order to try and be fresh and new.  Also, anything with “hero” in the name is doomed to be nerfed it is as all useful.  The history of the game demands it.

Still, they have something in play.

More on that available, including large and complicated charts, here.

  • Hearthstone Anniversary Rewards for WoW

Remember when Hearthstone came out… oh… ten years ago!  Yeah, back then for launch to get WoW players to try it out, they gave away the Hearthsteed.  I will admit, that was enough to bribe me to try it out.

Well, now that Hearthstone is turning ten, they are doing it again, this time offering the Fiery Hearthsteed mount to WoW players who log in between March 11 and May 14 2024.

Hearthsteed, hearthsteed, burning bright…

This reward, like the frost tabard above, is only available to be redeemed in retail WoW.  Classic players can suck it… which makes me wonder if I should bother.  Oh, who am I kidding, I do Twitch drops for games I’ll never play again, I can log into Hearthstone for this.

For all the detail about that and the Hearthstone anniversary click this link.

So it goes, here on the first day of March.  Spring is in the offing, at least here in the US, but so is Daylight Savings Time, so your mileage may vary.